Carla Cross & Co.

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	Coaches' Corner Price: $0.00 Coach your newer agents to success. Coaches' Corner has the specific guidance for each section of the new agent's start-up business planning program, Up and Running in Real Estate. To join Coaches' Corner, you must have an agent registered in the Up and Running in Real Estate program. Coaches' Corner is $99 for one year. When you join, you also get a FREE entry into the agent's program, Up and Running in Real Estate. That way, you can see the agent's work as you coach that agent with Carla's tips. To get more information and egister for Coaches' Corner, go to the course site here.

	Launching Right in Real Estate: What They Won't Teach You in Pre-License School--Pre-Order Price: $24.95 $12.95 The straight scoop on what it takes to sell lots of real estate--fast. This eBook is different, though. It informs you BEFORE you go into real estate, so you know the good, the bad, and the ugly. Managers: Use this to inform would-be candidates. Save time. 300 pages Order and get this bonus: "30 Things to Do in Pre-License to Hit the Ground Running."

	Big Ideas (in a small book) Price: $4.95 Inspire and motivate! Inside this 'little book': 80 to-the-point sales principles Carla Cross has learned, used, and taught over her three-decade sales/management career. This book also has explanations, to clarify why these sales principles are so important to success. Who is this book for? Anyone in sales!

	Up and Running in 30 Days--5th edition Part Number: 7e848JN63AaF Price: $32.95 Your business-startup plan, proven in the trenches. The only internationally published book for newer agents on what to do, how much to do, when to do it, and how to do the specific actions that assure a successful career--fast. Includes 4-week detailed prioritized action plan. 251 pages Hard copy

	Instructor Development Workshop Part Number: 7e848JN63AaF Price: $249.00 Become an outstanding instructor. 2 days with Carla Cross; dozens of creative teaching techniques. 15 clock hours/accredits you to teach clock hour courses in Wa. State. Special pricing for associations and companies offerings. Includes 90 page resource handbook. Scheduled again 'live' in fall 2021.

	The Complete Recruiter Part Number: 7e848JN63AaF Price: $129.95 Recruit winners. Organize your recruiting like a mega-agent. Delegate with systems. Over 125 recruiting techniques, including the Recruiter Planner. 196 pages. Instructional audios Digital

	Marketing YOU Part Number: 7e848JN63AaF Price: $59.95 Create your Brand. Stand out from the Crowd. Gain Confidence. Marketing YOU will coach you to find your 'uniques'. New section on building your bio for all social media. Managers: Two training sessions included to help you help your agents gain the confidence to overcome call reluctance. Online. 89 pages; Downloadable audio instructions and tips.

	Your Complete Power Listing System Price: $99.95 List More Properties With Confidence! Just updated with the latest National Association of Realtors survey results from buyers and sellers--so you can speak with credibility and evidence to get listings priced to sell. Take a look at a short video I just created to show you the program--and give you 4 critical tips to create a great presentation. This comprehensive resource is immediately downloadable (follow instructions at the bottom of your sales receipt). You'll get the complete training tutorial (101 pages)--great for managers to use for an exceptional listing training program, too. Plus-- 30 documents, forms, and checklists to use, ready to customize. You'll also receive the 2 PowerPoint presentations and the unique Topic Pages, to use to organize a hard copy presentation, if you prefer. Great agents have created systems, and here is your complete sellers’ system, from the first time you talk with them on the phone, to after that listing sells. You’ll impress even the toughest sellers as professional, organized, and knowledgeable. Much More than Just a Presentation Yes, this resource includes a 56-slide PowerPoint presentation, with dozens of pieces of evidence to price right, many from the newest Realtor statistics. But, this resource is much more than just a presentation. It is also a complete tutorial on how to list right-priced properties to build a fantastic reputation. This system was built by master trainer Carla Cross, drawing on her years as a top agent—and her work with top agents nationally. Gain a complete system and list many more marketable properties!

	Your Blueprint for Selecting Winners Part Number: 7e848JN63AaF Price: $79.95 Get your selection systems in place to go faster and hire more winners. Includes 8-step interview process to assure you pick the right candidates for you. 70 pages. Video included. Digital

	Objection Busters for Buyers and Sellers Part Number: 7e848JN63AaF Price: $59.95 Never be stumped by an objection again! In just a few minutes, you can learn to handle and master the most common—and tough-- buyer and seller objections. Using our colorful flashcards, read specifically scripted effective answers. Learn how to craft your own ‘objection buster’ with an easy to grasp AAA method, designed by top producer and master trainer Carla Cross, CRB, MA. Gain verbal power and supreme confidence. On the accompanying audio CDs, hear answers to those objections--role played so you can listen in your car—anytime—and learn. Bonus: If you're a manager, you'll want to download the free class modules I've created to turn these resources into classes to help your agents. Be sure to download the class within 72 hours of placing your order. Enjoy! 142 flash cards 34 answers to objections 2 audio CDs

	Knock Their Socks Off: Skills to Make Your Best Presentation Ever (all digital) Price: $69.95 How to make a persuasive presentation in front of 2 or 2000. Great for managers, mortgage reps, title reps, all affiliates, salespeople. 99-page eBook, and 2 audios Digital.

	How to Write a Course with Substance, Sizzle and 'Sell' (no clock hours) Part Number: carla Price: $129.95 The only step-by-step template created for real estate educators. Create that course you have in your mind. Share your expertise. Impact lives. Tips on getting your course approved for clock hours, too. Course planner included. Digital guide 96 pages

	Your Complete Buyer's Agent Toolkit Part Number: 7e848JN63AaF Price: $99.95 Get more Buyers to 'Yes'! In this Covid age, consulting and educating buyers is the most important action you can take. Create confidence, professionalism, and trust with this comprehensive buyer agent guide. All documents and audios are online for your immediate downloading! All documents are in Word or PowerPoint so you can customize them, except for the instructional outline (99 pages). Agents who win with buyers consistently have perfected their ‘buyer system’ just like their ‘seller system’. Now, you can, too. Here are all the forms, systems, and processes you need to make more sales in a challenging market! Plus, master coach walks you through every step of the process working with buyers. ‘List’ Buyers for Loyalty and Referrals Much more than just forms and lists, this resource is a complete tutorial from master coach/trainer Carla Cross. Buyers expect much more today from real estate agents, yet most agents haven’t ‘re-tooled’ or systematized their buyer processes to deliver that “value-added” service that buyers demand. Managers: Use this comprehensive buyer toolkit to train and coach your agents to work with buyers professionally. The Complete Buyer Agents tool kit is perfect! I was able to use it with ease right away. The checklists and especially "Your guide to purchasing a Home" were very impactful on a new buyer I recently met. I am so glad I invested in this invaluable resource. Thank You, Xavier Bryan, Newport News, VA.

	Beyond the Basics of Business Planning for Agents Part Number: 7e848JN63AaF Price: $0.00 This is a digital program--nothing is shipped to you. You get immediate access to all materials and webinars so you can start your business plan with confidence. Membership program. Go to *Beyond the Basics of Business Planning* to register. Choose the program you want: the agents' program or the leadership program (which includes all the agent materials, too.)

	Beyond the Basics of Business Planning for Owners and Managers Part Number: 7e848JN63AaF Price: $0.00 Online complete business planning system. This is a digital program--nothing is shopped to you. This program is available to real estate professionals worldwide. To sign up for the program: Go to Beyond the Basics of Business Planning. Owners and Managers: Are you frustrated because you can’t get your agents to complete business plans? Does your business planning for your office and your agents lack that spark, that ‘realness’, that inspiration to actually drive and teamify your agents? This package shows you exactly how to get every agent to create a business plan, and how to get an office plan that actually works! Here is a system that is meant for both the salesperson and the broker-owner. I recommend it to agents, managers, and owners…the important thing is to plan, and this system is clearly organized especially for the real estate practitioners.” John Jacobi, Founder, Windermere Real Estate, Seattle, WA Managers’ Package Includes: • Two webinars to teach your agents how to create great plans (so you don’t have to) • Webinar: How to Get your Agents to Make Business Plans • Webinar: How to Create a Great Office Plan • Webinar: How to Integrate your Agents’ and Office Plans for Greater Teamwork • 15 planning documents for owners • 14 planning documents for agents Bonuses: • From the Coach: 53 Pointers for your Business Plan • 47-page eBook: Beyond the Basics of Business Planning (for managers) •

	Train the Trainer--distance learning 15 clock hours $249 Part Number: carla Price: $0.00 Train the Trainer Distance Learning 15 Clock Hour Course--Washington This course is $249 per person. Discounts when You Register 2+ People at Once Register 2-5 and receive a 10% discount Register 6-10 and receive a 20% discount Register 11+ and receive a 30% discount Note: Since this course is in course software, please register using the links provided here: http://www.upandrunningre.com/visitor_catalog_class/show/214649 Now: Instant digital delivery! All your course materials are now available in this course software, so you can start your course right now! This distance learning course fulfills the requirements to become a clock-hour approved instructor in Washington state. It has the same curriculum as my 'live' course', Instructor Development Workshop. (See the 'live' course and schedule here.) All new course delivery! It's easy to use, and all the course information is To register, you'll go to the course link: http://www.upandrunningre.com/visitor_catalog_class/show/214649 If you're ordering for someone else: Please note that when you order. Learn at your own speed. Get the latest facilitation tips from the master herself, Carla Cross (a national Realtor Educator of the Year and Washington Realtor Educator of the Year). By the way, this is the only distance learning Train the Trainer course endorsed and recommended by the Washington Association of Realtors. Note: You have 6 months from your date of purchase to finish the course. After that, renewal rates apply. Watch a Sneak Preview of this course in course software *here.*

	Operations Manual plus Orientation Checklist ($15 value; free with Operations Manual this month) Part Number: 7e848JN63AaF Price: $39.95 Create your Operations Manual Now This is a digital program--nothing is shopped to you. After you order the program, you will receive instructions at the bottom of your order confirmation on how to download this resource. Special: Purchase the Operations Manual and get the Orientation checklists FREE I've provided both the PDF versions and the Word versions so you can customize. Are new hires taking too long to get into action? Do they need a clear path to get past the operations of your office? Do you find agents not doing things the way you want them done? You could greatly benefit from creating an Operations Manual. Here it is, as a PDF and in Word, so you can highly customize this manual to fit your needs. I've provided both the PDF versions and the Word versions so you can customize. Remember to download all right away!

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